AdRoll

Meet AdRoll

AdRoll manages advertising campaigns across several channels, including display, native, video, and social placements. Retargeting reconnects campaigns with people who have already visited a business, while shared reporting helps marketers examine activity across the channels they use. Integrations connect advertising with the rest of a team's marketing tools.

Its account-based marketing offering extends the approach to B2B campaigns organized around target companies. Teams can coordinate audience selection, campaign execution, and measurement as part of an ongoing program. A marketer can use the platform to manage returning visitors and broader audience campaigns while reviewing where engagement and results came from.