Meltwater

Monitor media coverage, social conversations, and brand visibility.

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Meet Meltwater

Meltwater helps communications and marketing teams follow how an organization appears in news, social conversations, and AI-generated answers. Monitoring and alerts bring relevant coverage into view, while analysis helps examine sentiment, recurring topics, and share of voice. Teams can use that information to assess a campaign or investigate a developing issue.

The platform also includes journalist discovery and outreach tools, influencer campaign management, and social media measurement. AI summaries condense coverage and assist with recurring research tasks. These features connect media research with the practical work of choosing contacts, organizing a campaign, and reporting on the response.

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Product details

Status
Launched
Category
Marketing
Listed

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