Lumen by Talkwalker
Track brand conversations across social channels and media.
Monitor media and social conversations about your brand

Mention tracks what people are saying about a brand or topic across supported web and social sources. You create a keyword- or page-based query and review the matching mentions, then use sentiment and share-of-voice views to examine the conversation. That can support campaign reporting, competitor research, or an investigation of an emerging issue. The platform also includes tools for scheduling and publishing on connected social accounts and responding to community activity. A team can look at the outside discussion and coordinate its own communication in the same service, with individual mentions available when the context needs closer inspection.
Tried it? Share a useful thought or ask a question.
Good conversations start with a hello.
Sign in to comment