Outfindo

Meet Outfindo

Outfindo helps retailers explain their products and guide shoppers toward suitable choices. Its product guides ask questions about a customer's needs, preferences, and constraints, then narrow the catalog to relevant options. The questions and recommendations draw on research into how people make decisions within a product category.

The platform also enriches product content with explanations of what specifications mean, who an item may suit, and how it compares with alternatives. This information can support product pages, catalog structures, and machine-readable content used by shopping tools. Retail teams can use the consumer research separately to inform assortment, filters, messaging, and other shopping decisions.