GrowthBook
Run experiments and manage feature releases
Test website variants and product changes with web and full-stack experimentation

Convert provides experimentation tools for comparing website experiences and product changes. Teams can run A/B, split-URL, and price tests, or personalize an experience for chosen audiences. Heatmaps and session recordings help investigate behavior alongside the experiments.
Full-stack tools extend testing to web, mobile, and server-side implementations through SDKs. Feature flags and rollouts control which groups receive a change during evaluation. Integrations connect Convert with other analytics and marketing systems. A team can define a variant, decide who receives it, and inspect the resulting activity while keeping the experiment connected to the rest of its measurement workflow.
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