Matomo
Analyze website traffic and visitor journeys with cloud or self-hosted analytics
Understand website traffic, visitor segments, and conversion activity.

Crazy Egg Web Analytics gives website owners a dashboard for understanding traffic and visitor activity. A tracking snippet or supported platform integration connects a site, after which the dashboard displays core metrics and recent activity. Users can examine traffic by device, location, referral source, campaign, and other dimensions without building a report from scratch.
The service also highlights changes and patterns with AI-generated explanations. Conversion tracking helps connect visits with important actions, while CSV exports support further analysis elsewhere. Teams can use these views to compare marketing channels, investigate weaker pages, and monitor how an audience changes over time.
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