Maze
Recruit participants and run product research studies
Seda
Run AI-led interviews, usability studies, and synthetic customer research from a shared study brief.
Meet Seda
Seda is a customer research platform for AI-led interviews, usability studies, and consumer simulations. Teams begin with a research objective, prepare questions or a task, and define the audience they want to study. The platform supports research with human respondents as well as synthetic panels modeled around selected customer profiles.
Its interview workflow asks follow-up questions and organizes responses into structured findings. Reusable synthetic panels let teams explore proposed products, pricing changes, and creative ideas before committing to a larger study. Human interviews and simulated responses serve different purposes, giving researchers ways to gather direct feedback and explore hypotheses within the same research process.
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- Website
- getseda.com
- Status
- Launched
- Category
- Design & creative
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