Matomo
Analyze website traffic and visitor journeys with cloud or self-hosted analytics
Connect website behavior to campaigns and conversion opportunities.

GrainQL helps website teams understand what visitors do after arriving from an ad, email, search result, or AI answer. It combines campaign information with sessions, heatmaps, and conversion behavior so teams can investigate where people hesitate or leave. Its AI analyst, Neo, answers questions using the site's own data and points back to relevant sessions.
Teams can use those observations to choose pages and changes worth testing, or investigate broken buttons, forms, and declining traffic sources. Installation options include a script, Google Tag Manager, WordPress, Shopify, and a package for React applications. Consent handling and masked form inputs are built into the analytics workflow.
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